Fake brand wind vane! What is the most popular brand in the global counterfeit brand search rankings .....
SEMrush, a market analysis company, releases an annual research report to study the search terms for counterfeit brands with the highest search volume. This report has even become a "product selection basis" for some sellers specializing in "counterfeit" products in the cross-border e-commerce industry. So, among the global trend cards, which one has the highest search volume for counterfeit cards this year?
You may have guessed it right. The most searched item is "Fake Supreme".
In the United States, the average monthly search volume for "Fake Supreme" is as high as 14000 times, while globally, it averages nearly 29000 times per month.
Fake Supreme has been the most searched counterfeit brand keyword for three consecutive years. In China, many people refer to Supreme as' Supomi '. Supo is so popular, with high prices and few offline stores. People who love it but can't buy it can only satisfy themselves by shopping for counterfeit goods online.
Even on Amazon, sometimes you can take advantage of the platform's lack of attention and play a borderline game.
The brands ranked second to tenth on the counterfeit search list are: Ray Ban, Vans, Oakley, Patek Philippe, Audemars Piguet, Herm è s, Ugg, Michael Kors, and Lululemon. Sunglasses, fashionable shoes, bags, famous watches, perfume, luxury goods, yoga clothes, these brands meet all the people's desire for fashion.
At the same time, SEMrush also released the most popular original brand search keyword rankings, which are somewhat different from the counterfeit brand rankings: Vans、Ray-Ban、Nike、Converse、Gucci、Supreme、Rolex、Dr.Martens、LV、New Balance。
Analysts estimate that the global fashion clothing market has sales of $1.5 trillion, of which counterfeit fashion sales worldwide exceed $450 billion!
In the era of rampant growth of cross-border e-commerce in the past few years, many cross-border e-commerce sellers dug up their first pot of gold by imitating brands. Years have passed, and many counterfeit experts have emerged. The names of trendy cards on search lists have been constantly changing, but the strong demand for counterfeit cards in this gray market seems to have never diminished.
